Innovation

Scaling with Purpose: Anand Nergunam on Zoho’s Growth Philosophy and MSME Transformation

Innovation

Anand Nergunam, Vice President of Revenue Growth at Zoho, shares insights on building resilience, empowering MSMEs, and how consulting-led partners can co-create transformation

With a diverse product suite, a partner-first ecosystem, and a philosophy rooted in long-term value creation, Zoho has become a case study for sustainable growth.

Batteries, Trust, and Small Workshops: EV Doctor CEO Shubham Mishra’s Vision for a Sustainable EV Market

Innovation

When we talk about India’s electric vehicle revolution, the spotlight is usually on big cities and flashy new EV models. But the real test of this transition is happening in smaller towns, where everyday riders and local workshops struggle with invisible battery problems and limited tools to fix them. That’s where Shubham Mishra steps in. Batteries, Trust, and Small Workshops: EV Doctor CEO Shubham Mishra’s Vision for a Sustainable EV Market

Smart Startups, Broken Cities: Where India’s Innovation Priorities Go Wrong

Innovation

Startups should be incentivized to work on civic tech, frugal innovation, and public infrastructure.

Walk through any of India’s burgeoning startup hubs, be it Bangalore, Gurgaon, Hyderabad, and you’ll hear the language of the future: AI, blockchain, drone logistics, and quantum computing. You’ll also probably step into an open drain, be caught in a jam caused by an illegally parked car, or lose network connectivity in a so-called “smart Smart Startups, Broken Cities: Where India’s Innovation Priorities Go Wrong

The Death of Traditional Jobs and the Rise of Entrepreneurship

Innovation

For ambitious young Indians, the rise of the sovereign individual is an extraordinary opportunity.

India’s employment landscape is rapidly changing. Salaries have hardly moved, with just about 0.4 percent yearly growth over the past decade, whereas living expenses and automation skyrocket. Entrepreneurship in India in such a situation is increasing as a viable solution. By opting to create their own business, young professionals can avoid pitfalls of salary stagnation The Death of Traditional Jobs and the Rise of Entrepreneurship

Sustainability Is Not a Buzzword, It Is a Way of Life

Innovation

Brydgework ensures that sustainability is more than just a checkbox, it's a core principle.

There is something deeply unsettling about walking into a store, picking up a smartphone wrapped in biodegradable packaging, and being congratulated for making a “sustainable” choice when the device itself is a result of an extractive, energy-intensive, and culturally unsustainable cycle of consumption. Somewhere along the way, sustainability got hijacked. It became a fashion statement, Sustainability Is Not a Buzzword, It Is a Way of Life

Who Holds the Keys to Your AI and Why It Matters

Innovation

 “AI will not replace people. It will replace people who don’t use AI.” — Naval Ravikant The argument isn’t about adopting AI but rather about letting someone else run your company. A deceptive sense of progress has been produced by the haste to integrate sleek models into every workflow: pilots take off, dashboards light up, Who Holds the Keys to Your AI and Why It Matters

India Reimagined: Powered by the Sun and Driven by Hydrogen

Innovation

India Reimagined: Powered by the Sun and Driven by Hydrogen

“We will never run out of resources. The supply of minerals is theoretically finite, but human knowledge and creativity are limitless.” — David Deutsch As India strides towards a greener future, one powered not by the black fumes of coal or imported oil, but by the golden light of the sun and the clean potential India Reimagined: Powered by the Sun and Driven by Hydrogen

Understanding Intellectual Property Rights (IPR): A Comprehensive Guide

Innovation

Intellectual Property Rights.

A lot of times we come across terms like “trademark” (represented by the sign “™”), patents, copyrights, and others. But what do these really mean, and how do we distinguish one from the other? Intellectual Property Rights, commonly called IPR, represents the broad spectrum of legal rights used to protect the unauthorised duplication or replication Understanding Intellectual Property Rights (IPR): A Comprehensive Guide

9 Years of Start-up India: Empowering Innovation

Innovation

National Start-up Day is celebrated every year on January 16th.

On 16th January 2025, India celebrated the 9 years of the completion of the Start-up India Scheme. On this occasion, the Prime Minister of India Shri. Narendra Modi shared a post on X through his handle, acknowledging the impact of the Start-up India Scheme. Launched on 16th January 2016, the Scheme is an ambitious initiative 9 Years of Start-up India: Empowering Innovation

Zoho Campaigns: More Than Just Email Marketing

Innovation

Zoho stands as a trusted name in providing Marketing solutions to businesses internationally

We have all received emails in our inboxes from places that we a) willingly signed up for out of genuine interest, b) were dragged into because we wanted something that was being given only on subscribing to their mailing list, and c) didn’t actually want to engage with. But Email Marketing is more than just Zoho Campaigns: More Than Just Email Marketing

Understanding Blockchain and Its Business Implications

Innovation

Blockchain is also called Decentralised Ledger Technology or DLT.

Blockchain technology has been the buzzword since the time Bitcoin and other Cryptocurrencies gained popularity. It is the technology that enables the functioning of cryptocurrency as a mode of payment, and Bitcoin is just one of the many cryptocurrencies out there in circulation. As a business, you might be under the impression that learning about Understanding Blockchain and Its Business Implications

The Startup India Initiative: Empowering Entrepreneurs in India

Innovation

The Startup India Initiative was launched on 16th January 2016 to empower the startup ecosystem of the country.

Gone are the days when businesses had to stand in long queues just waiting for the government to approve their licenses so that they could actually start their operations. From the License Raj era, our country has come a long way in simplifying business compliance processes to boost economic growth and generate wealth for the The Startup India Initiative: Empowering Entrepreneurs in India

Zoho and NVIDIA Partnership: A New Era for AI-Driven Business Solutions in India

Innovation

Zoho Corporation partners with NVIDIA.

Zoho Corporation’s recent partnership with NVIDIA marks a significant milestone in India’s AI landscape. By collaborating with NVIDIA, Zoho aims to create specialized large language models (LLMs) tailored for business needs using NVIDIA’s NeMo technology. This powerful technology combines NVIDIA’s extensive AI expertise with Zoho’s understanding of business software, potentially transforming how businesses interact with Zoho and NVIDIA Partnership: A New Era for AI-Driven Business Solutions in India

MSMEs Power Over 45% of India’s Industrial Output: Driving Growth, Employment, and Innovation

Innovation

MSME

Micro, Small, and Medium Enterprises (MSME) play a crucial role in India’s economic landscape, contributing significantly to industrial output, employment generation, and exports. As of the latest data, MSMEs account for over 45% of India’s total industrial output, making them the backbone of the country’s industrial sector. The relevance of MSMEs to the Indian economy MSMEs Power Over 45% of India’s Industrial Output: Driving Growth, Employment, and Innovation